Nonprofit to Provide Joint Marketing of Arts Organizations in Phoenix

Because many arts organizations in the Phoenix area lack sufficient marketing funds, the nonprofit Alliance for Audience was formed to provide joint marketing services to a collaboration of performing arts groups. Three Lodestar Foundation grants helped expand the Alliance’s reach by enhancing its website and designing and implementing a marketing plan. Notwithstanding community efforts to sustain the organization, Alliance for Audience shut its doors in October 2012.

Grant Information

Grant Amount: $62,500

Year Granted: 2012

Timeframe: Grant awarded over multiple years

Grantee: Alliance for Audience

Location: AZ - Arizona

Grantee Website: